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Designing Nudges
Unit 1: Introduction
Video 1: Welcome To The Course! (3:40)
Video 2: Course Overview and Practicalities (3:24)
Activity Workbook
Video 3: Nudging as Part of the Policy Toolbox (8:38)
Video 4: The Ethics of Nudging (5:26)
Quiz 1: Is it a Nudge or a Sludge?
Video 5: The BOOST Model for Behavioral Change (5:58)
Activity 1: Define Your Challenge
Unit 1: Introduction – slides
Purchase 1:1 Coaching
Unit 2: Behavior
Video 6: Outcomes and Behaviors (6:09)
Quiz 2: Is it an Outcome or a Behavior?
Video 7: ICA Case Study - Outcome and Behavior (1:51)
Activity 2: Determine an Outcome and Behaviors
Video 8: Which Behavior to Focus On (3:11)
Activity 3: Narrowing Down Behaviors
Unit 2: Outcomes and Behaviors – slides
Unit 3: Obstacle
Video 9:Diagnosing the Problem (5:34)
Video 10: ICA Case Study - Identifying the Obstacles (4:27)
Activity 4: Understanding the Decision-Making Process
Video 11: Cognitive Biases (4:04)
Quiz 3: Which Cognitive Biases Is It?
Video 12: Common Signs for Biases (4:55)
Activity 5: Applying Cognitive Biases to Your Situation
Unit 3: Obstacle – slides
Unit 4: Outline
Video 13: The REFINE Matrix (4:04)
Video 14: Matching Interventions to Obstacles (4:49)
Quiz 4: Which Intervention Fits?
Video 15: ICA Case Study - Matching Interventions to Obstacles (2:20)
Activity 6: Matching Interventions to Barriers
Video 16: Design Interventions (3:49)
Video 17: ICA Case Study - Designing the Interventions (4:58)
Activity 7: Designing a Nudge
Unit 4: Outline – slides
Unit 5: Study
Video 18: Why Test? (6:00)
Quiz 5: Is it a Correlation or Causation?
Video 19: Randomized Control Trials (RCTs) (5:29)
Video 20: Other Testing Methods (3:38)
Video 21: ICA Case Study - Designing a Study (4:16)
Activity 8: Designing a Study - RCT
Unit 5: Study – slides
Unit 6: Tailor
Video 22: Tailor the Intervention to Your Needs (2:22)
Video 23: Scaling Your Intervention (4:35)
Activity 9: Scaling a Nudge
Unit 6: Tailor – slides
Unit 7: Conclusion
Video 24: Key Learnings Overview (6:34)
Quiz 6: Can You Remember All Key Concepts?
Activity 10: Implementation Intentions
Video 25: Learn More (1:45)
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Unit 7: Conclusion – slides
Video 12: Common Signs for Biases
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